Name: Jenna™ | Floral Midi Dress
Brand: Velmora
SKU: DWOD4-SK942011
Price: 29.99 GBP
Availability: InStock

4.7/5 from 2,000+ reviews

£86.00 £29.99 Save £56.01

Tax included. Shipping calculated at checkout.

In stock and ready to ship

Free shipping on all orders

30-day return period

Color — Blue (Almost sold out)

Blue (Almost sold out)

Green

Khaki

Ships by

Free UK shipping

Confidence You Can Wear, Comfort You Can Feel

Looking for a dress that flatters without trying too hard? Jenna™ brings together a graceful shape and delicate detailing, giving you that “put-together” feeling without any fuss. From garden lunches to evening gatherings, this midi dress helps you feel polished, pretty, and completely at ease.

Flattering by Nature
The gently structured fit skims your figure without clinging—highlighting what you love and softening what you don’t.

Beautiful, Not Overdone
Embroidered accents add charm and detail—elevated enough for special plans, yet subtle enough for everyday wear.

Effortless to Style
Pair it with a denim jacket and flats for daytime, or add a necklace and heels for a more dressed-up look.

Comfort That Keeps Up with You
Soft, breathable fabric and a no-restriction fit make this your all-day, feel-good favorite.

Make space in your closet for a dress that feels as good as it looks.

Order now and enjoy 50% OFF + FREE shipping—only while stock lasts!

Crafted from premium, responsibly sourced fabrics chosen for their softness, structure, and beautiful drape - made to hold their shape and colour wear after wear.

Care: Machine wash cold on a gentle cycle with like colours. Do not bleach. Reshape while damp and lay flat or hang to dry. Cool iron if needed, and avoid tumble drying to keep the fabric and fit at their best.

Shipping: Enjoy free UK shipping on every order. Orders are processed within 1-2 business days and usually arrive within 3-5 business days, with tracking emailed the moment your order is dispatched.Shipping: Enjoy free UK shipping on every order. Orders are processed within 1–2 business days and usually arrive within 3–5 business days, with tracking emailed the moment your order is dispatched.

Returns: Changed your mind? You have 30 days from delivery to return unworn items in their original condition for a full refund — just email support@itsvelmora.com and we'll take care of the rest.

Returns: Changed your mind? You have 30 days from delivery to return unworn items in their original condition for a full refund - just email support@itsvelmora.com and we will take care of the rest.Shipping: Enjoy free UK shipping on every order. Orders are processed within 1–2 business days and usually arrive within 3–5 business days, with tracking emailed the moment your order is dispatched.

Returns: Changed your mind? You have 30 days from delivery to return unworn items in their original condition for a full refund — just email support@itsvelmora.com and we'll take care of the rest.

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What Our Customers Say

Rated 4.7/5 from 2,000 reviews

Charlotte Whitmore

Absolutely in love with this dress. The fabric is gorgeous quality and it skims over everything in just the right way. I wore it to a wedding and had so many compliments — true to size for my UK 12 and so comfortable all day.

Emma Thornton

Honestly didn't expect it to feel this luxurious for the price. Lovely weight to the material and the colour is exactly like the photos. It's become my go-to for the office and dinner after — flattering and easy to wear.

Sophie Rawlinson

Such a flattering cut and so comfortable to wear all day. I'm taking one star off only because delivery took a couple of extra days, but the dress itself is beautiful and I've already ordered a second colour.

Olivia Hartley

I'm 5'4" and curvy and it's so hard to find dresses that actually fit nicely — this one is perfect. It cinches at the waist and the length is spot on. Feels really well made, not flimsy at all. I'll be back for more.

Hannah Mercer

Bought this for a christening and felt so elegant in it. The little details make it look far more expensive than it was. Knocking off half a star as the sleeves run slightly long on me, but honestly I'd order again in a heartbeat.

Grace Pennington

This is my third piece and the quality is consistently lovely. Elegant, comfortable and gets compliments every time. The sizing guide was accurate and it arrived beautifully packaged — felt like receiving a proper gift.